The World’s Most
Unsuccessful Surf Trip


I began my creative journey in Cape Town, winning my first award for Nike. After a couple of years, I took a six-month break to travel the world for waves. This led me to New Zealand, where I landed a job at Colenso and worked on awarded projects. M&C Saatchi Sydney came calling, where I won my first Cannes Lions and D&AD Yellow Pencil under the guidance of some great mentors.

While there, I started Mark, M&C's Digital & Data offering, which ranked in the Won Report's Top 3 most awarded creative agencies three years in a row.

Later, at TBWA, winning an Effie and AWARD Grand Prix led to co-founding R/GA Australia, earning accolades like Spikes Grand Prix, FWA of the Year, and another Yellow Pencil.





AKQA San Francisco offered the chance to continue the surf trip while leading award-winning campaigns for brands like Audi, Activision, and Levi's. Returning home, I joined Ogilvy Sydney, leading the team to win a Grand Prix at Spikes and Effies.

Now at CHEP Network, I'm humbled to have won a Cannes Lions, Spikes, One Show Asia and AWARD Grand Prix and, most recently, a D&AD Yellow Pencil for our work. It's funny how it all started with a failed surfing sabbatical.